Let’s talk about something big.
Something that captured headlines, investments, and imaginations.
The Metaverse.
Remember when it was everywhere?
It was the next big thing.
Banks were opening branches in it.
Celebrities were buying digital mansions.
Big companies rebranded for it. Facebook changed its name to Meta.
We were told the Metaverse was the future.
It was going to redefine everything.
Socializing. Shopping. Work.
They said it was worth trillions.
By 2030, Citibank estimated it could be a $13 trillion market.
But where is the Metaverse now?
Three years later, interest has flatlined.
Searches for the term have dropped to near zero.
Meta’s Reality Labs has lost $58 billion since 2020.
Their goal of a billion users? Not even close.
At its peak, Horizon Worlds had just 200,000 monthly users.
Now, some platforms have fewer than 100 daily active users.
So, what happened?
Why did the Metaverse crash?
The problem was simple: no clear use case.
It was a solution in search of a problem.
People didn’t know why they needed it.
Gamers already had immersive worlds.
Businesses had Zoom and Slack.
Shoppers had Amazon.
And the Metaverse promised a lot.
But delivered little.
Instead of Ready Player One, we got cartoon avatars.
Instead of transformation, we got confusion.
The lesson here is clear.
Trends can be exciting.
They can seem unstoppable.
But excitement doesn’t pay the bills.
We’ve seen this story before.
Crypto promised to revolutionize finance.
Billions were poured into coins and tokens.
But today, 98% of projects are dead.
The ones that remain have lost 95% of their value.
Then came the NFT craze.
Digital art was selling for millions.
But now? Crickets.
And today, AI is the buzzword.
It’s on every investor’s lips.
Don’t get me wrong.
AI is powerful.
It has real potential.
But trends like these can be distractions.
They lure you in with promises of massive returns.
But they often fail to deliver.
I’ve seen it over and over again. Everything from 3D TVs, Hyperloops, VR Gaming to Blockchain and IoT overeach.
Instead, let’s focus on what works.
What’s proven.
What’s profitable.
Building SaaS.
SaaS is not a fad.
It’s a business model that’s here to stay.
It solves real problems.
It delivers real value.
And most importantly, it makes money.
Look at the giants: Salesforce, Adobe, Shopify.
Look at the new players disrupting industries daily.
SaaS works because it’s grounded in reality.
It’s not about hype.
It’s about solutions.
So here’s my challenge to you.
Don’t chase trends.
Don’t get swept up in the hype.
Focus on what’s real.
Focus on what delivers results.
Focus on SaaS.
Let’s build products people need.
Let’s solve problems people face.
Let’s grow businesses that last.
The Metaverse may have faded.
But SaaS is stronger than ever.
And it’s where our future lies.
Let’s make it happen.
Here’s how👇🏼
